AI workflow consulting for operations-heavy businessesasp@appsoln.com

Privacy policy

This notice explains how APPSOLN® collects and uses personal data when you use this website, contact us, or enquire about our services. It is written for users in India and is meant to be read on its own.

Last updated: 22 September 2026.

1. Who we are

APPSOLN® (“we”, “us”, and “our”) is an AI workflow consulting business operated by Aishwarya Shiva Pareek. In this notice, we are the Data Fiduciary for personal data we decide to collect through this website and for our own business communications.

Aishwarya Shiva Pareek is the person who can answer questions about how we process personal data. You can reach that person at asp@appsoln.com. You may also use the contact form.

When we process personal data only on a client’s instructions during a paid engagement, the client is the Data Fiduciary for that data and we act as a Data Processor. That work is governed by the engagement agreement, which prevails over this website notice for that processing.

2. The law that applies

We process digital personal data in accordance with:

  • the Digital Personal Data Protection Act, 2023 (“DPDP Act”) and the rules made under it;
  • the Information Technology Act, 2000, to the extent it still applies; and
  • other Indian laws that require us to keep or disclose records, including tax law.

“Personal data” means data about an individual who is identifiable by, or in relation to, that data. “Data Principal” means the individual to whom the personal data relates. “Processing” includes collection, recording, storage, use, sharing, and erasure.

3. Personal data we collect

We collect only what we need for the purposes below. The main categories are:

Enquiries and applications

If you apply for an AI Workflow Opportunity Review, we collect:

  • name;
  • work email address;
  • company name and company size;
  • role;
  • industry;
  • description of the operational workflow or problem;
  • tools involved in that workflow;
  • business urgency and desired timeline;
  • budget range, if you choose to provide it; and
  • your confirmation that you have read this policy.

Contact, newsletter, and event forms

  • Contact form: name, email address, company name, and your message.
  • Insights subscription: email address and your confirmation of this policy.
  • Clinic or similar registration forms, when offered: name, email address, company name, and your confirmation of this policy.

Bookings

A free AI Workflow Fit Call is booked on Topmate, a separate service. If you book there, Topmate collects the details required to schedule the call. We receive the booking information Topmate shares with us so that we can hold the call. Topmate’s own privacy notice applies to data you give Topmate directly.

Information you give during a conversation

If we speak or correspond, we keep the messages, notes, and files you send so that we can respond, qualify a possible engagement, and perform work you later engage us to do. Please do not send passwords, payment card numbers, government identity numbers, or health information through the website forms.

Technical data

  • IP address, used only to limit abusive or repeated form submissions. This check is kept in server memory for a short window, normally about ten minutes, and is not added to the email we receive.
  • Standard connection logs that our website host may create, such as browser type, referring page, and the time of a request.
  • Your analytics choice, stored in your browser under the key “appsoln-consent” until you clear site data.

What stays on your device

The AI Workflow Scorecard runs in your browser. The scores you select are not sent to us unless you later choose to describe them in a form or message.

4. Why we use personal data

We use personal data for these purposes:

  • to answer questions and send the information you asked for;
  • to consider an Opportunity Review application and decide whether we can take the work;
  • to schedule and conduct a Fit Call or other meeting you request;
  • to send insights you subscribed to, until you unsubscribe;
  • to prepare, perform, and invoice a consulting engagement you enter;
  • to keep records we are required to keep under tax and other law;
  • to protect the website against spam, abuse, and unauthorised access;
  • to remember whether you accepted or declined analytics; and
  • if you accept analytics, to understand which pages and calls to action are used, so we can improve the site.

Submitting a form enables us to respond to that enquiry. Subscribing enables delivery of insights. Booking a call enables that appointment. An accepted engagement enables the services described in the proposal or agreement. We do not use personal data to make a decision that produces a legal effect about you solely by automated means.

5. Consent and other grounds

Where we rely on consent, we ask for a clear affirmative action, such as ticking the consent box before a form can be sent. Consent is specific to the purpose described at the point of collection. You may refuse consent. If you do, we will not process the form, and you can still read the public pages of the website.

We may also process personal data without fresh consent where the DPDP Act allows it. That includes processing for the purpose for which you voluntarily provided the data and have not indicated that you do not consent, and processing required to comply with law or a court order.

6. How to withdraw consent

You may withdraw consent at any time by emailing asp@appsoln.com or by writing through the contact form. Withdrawal is as easy as giving consent. We will stop the processing that depends on that consent, unless we must retain the data under law or to establish, exercise, or defend a legal claim.

Withdrawal does not affect processing that was lawful before you withdrew. If you unsubscribe from insights, we will stop sending them. We may still keep a record that you unsubscribed so that we do not email you again.

You can also decline analytics, or change your mind, by clearing this site’s data in your browser and choosing again when the consent banner appears. Declining analytics does not block the website.

7. Who we share personal data with

We do not sell personal data. We do not share it for another business’s independent marketing.

We share personal data only with the following categories of recipients, and only as needed:

  • Form delivery. Form submissions are relayed through FormSubmit (formsubmit.co) to our inbox at asp@appsoln.com. The contents of the form are included in that email.
  • Email provider. Our inbox is hosted by the provider for that address. Messages you exchange with us are stored there.
  • Website hosting. The site is hosted so that pages and forms can be served. The host may process connection logs as part of providing that service.
  • Scheduling. Topmate, when you book a Fit Call on its platform.
  • Analytics, only after you accept. If the relevant tags are enabled, this may include Google Analytics, Google Tag Manager, LinkedIn, or Meta. These tools are not loaded for analytics purposes while your choice is “declined”.
  • Additional delivery, if configured. We may also send a copy of a form submission to a webhook we operate or instruct. We do not do this unless that integration is turned on.
  • Professional advisers and authorities. Lawyers, accountants, auditors, insurers, courts, or government authorities, where disclosure is required by law or is necessary to protect our rights.

Data Processors may process personal data only on our instructions and for the purpose we specify. We remain responsible for that processing under the DPDP Act.

8. Transfers outside India

Some providers we use, including form delivery, email, hosting, scheduling, and analytics, may process personal data on servers outside India. The DPDP Act allows transfer of personal data outside India except to a country or territory restricted by the Central Government. We do not transfer personal data to a restricted territory. If a restriction is notified, we will stop the transfer that would breach it.

9. Cookies and similar storage

This website uses a small amount of browser storage:

  • Essential. The consent choice stored in local storage, so we do not ask on every page and so we honour a refusal. The site can function without analytics cookies.
  • Analytics. Only if you choose “Accept analytics”, and only if an analytics tag is configured. Those providers may set their own cookies to measure visits and events such as form starts, form submissions, and clicks on booking or service links. We do not use analytics to identify you by name.

You can delete local storage and cookies in your browser settings. If you delete the consent key, the banner will appear again.

10. How long we keep personal data

We erase personal data when it is reasonable to assume that the specified purpose is no longer being served, unless a law requires us to retain it. In practice:

  • Enquiry, application, and contact records are kept while the conversation is active and for up to 24 months after our last meaningful interaction, unless you become a client or ask us to erase them sooner.
  • Newsletter records are kept until you unsubscribe, and a suppression record may be kept after that so we do not write to you again.
  • Client records, invoices, and related correspondence are kept for the engagement and afterwards for the period required under the Income-tax Act, 1961 and other applicable law, and for so long as needed to deal with a dispute.
  • The in-memory rate-limit record expires automatically at the end of its short window.
  • Analytics data, if collected, is retained according to the settings of the analytics provider. We aim to keep that period limited to what we need to understand site use.

We may retain personal data for longer where required to comply with law, or where necessary for the establishment, exercise, or defence of a legal claim.

11. Security

We take reasonable security safeguards to prevent a personal data breach, including access limited to the people who operate this business, transmission of the website over HTTPS, and delivery of form contents only to the designated inbox and any processor we have engaged. No method of transmission or storage is completely secure. If we become aware of a personal data breach, we will intimate the Data Protection Board of India and affected Data Principals in the manner and within the time prescribed under the DPDP Act and the rules.

12. Your rights

Subject to the DPDP Act, you may:

  • ask for a summary of the personal data we are processing and the processing activities we undertake;
  • ask for the identities of Data Processors with whom we have shared your personal data, and a description of the data shared;
  • ask us to correct, complete, or update personal data that is inaccurate or incomplete;
  • ask us to erase personal data, unless retention is necessary for the specified purpose or for compliance with law;
  • withdraw consent, as described above;
  • raise a grievance using the contact details in this notice; and
  • nominate another individual to exercise these rights if you die or become incapacitated.

To exercise a right, email asp@appsoln.com or use the contact form. Please use the subject “Privacy request” and describe the right you want to exercise. We may need to confirm that you are the Data Principal, or a person authorised to act for them, before we act. We will respond within 30 days, and in any event within the period prescribed under the rules, which is not more than 90 days.

We may decline a request where the Act allows us to, including where it would harm another person’s rights, where we must retain the data by law, or where the request is manifestly unfounded. If we decline, we will tell you why, unless the law prevents us from doing so.

13. Children

Our services and this website are directed to businesses and to individuals who are at least 18 years old. We do not knowingly collect personal data of a child. If you believe a child has provided personal data, write to us and we will erase it.

14. Data you share about other people

If you include personal data about your employees, customers, or anyone else in a form, call, or file, you must have a lawful basis to share it with us. Share only what is necessary. During an engagement, do not give us production data, credentials, or special-category information unless the written agreement says so and the data has been limited to what the work requires.

15. Third-party websites

Links to Topmate, LinkedIn, and other sites leave this website. Those organisations process personal data under their own notices. We are not responsible for their practices.

16. Changes to this notice

We may update this notice when our practices or the law change. The updated notice will be posted on this page with a new “Last updated” date. Where the DPDP Act requires a fresh notice before we process personal data for a new purpose, we will provide that notice and, where required, ask for consent again.

17. Grievances and the Data Protection Board

If you have a concern about our processing, write first to Aishwarya Shiva Pareek at asp@appsoln.com. Please describe what happened and what you want us to do. We will acknowledge the grievance and respond within the period stated in the rights section above.

If you are not satisfied with our response, or if you otherwise wish to do so, you may make a complaint to the Data Protection Board of India in the manner prescribed under the DPDP Act and the rules. Nothing in this notice limits a right you have under that Act.

18. Contact

APPSOLN®
Grievance contact: Aishwarya Shiva Pareek
Email: asp@appsoln.com

Use of this website is also subject to our terms and conditions.